Written by Rupert Kircz| Tuesday, 20 September 2011| There is 1 comment
We do not promote diet books at Ukmedix News and in fact we think that they are all just a waste of time but if you do want to read something which might have a beneficial effect on your weight why not get the book - The Dieters Paradox: Why Dieting Makes Us Fat - written by a psychologist called Alexander Chernev.

This book will not tell you what to eat, how many calories to consume or give you any exercise advice but will instead just identify a number of psychological problems that you may have when it comes to managing your weight. For example, the book will suggest that you to stop stereotyping types of food into good and bad and therefore not really taking note of real calorie intakes and nutritional benefits. You will also read about how so many people tend to think that it's OK to have a double cheeseburger because they have ordered a diet Coke and a side salad with it.
Other aspects of psychological confusion which we associate with food are dealt with such as the way food is presented to us and the way that the quantity is identified. For example if someone presents us with food which has the word light or diet associated with it we automatically think it is OK to eat without questioning it and we also tend to think that it is fine if we just have one unit of whatever is offered irrespective of how big that individual units is.
Another interesting psychological way that we perceive food is that if we go for the least fatty option we believe we are being virtuous even if that means a regular Whopper and fries at Burger King. We also tend to compare what we are eating to what our peers are eating and judge ourselves accordingly. And then there is the consistency of our daily food choices. We tend to remember the virtuous food choices that we made but tend to forget the unhealthy ones thus tricking ourselves into a false sense of security about our weight.
Many people argue that weight loss is all in the brain and this book seems to confirm it!
