Written by Rupert Kircz| Wednesday, 31 March 2010| There is 1 comment
men and women who were good looking tend to take home more money
Professor Catherine Hakim from the London School of Economics puts it very bluntly when she says that the way you look is a much stronger factor in deciding how much you earn than many other useful and practical skills. She said this applies to both men and women./p>
Describing good looks as"erotic capital" she said that on average those men and women who were good looking tend to take home 10% to 15% more than their average looking colleagues. She particularly stressed that sex appeal was very important for women and could have the same impact on earning power as getting a university degree.Professor Hakim went on to explain that women could make more use of their erotic capital in the workplace than men especially as men had a higher level of sexual desire. Rather than looking at beauty as an abstract concept she said that women could make investments in their erotic capital by firstly making sure that they always looked slim, healthy and well groomed and secondly by undergoing various types of plastic surgery.
Professor Hakim described buying aerobic training equipment, signing up to personal training and other body maintenance programs as an investment as well as more serious investments such as breast augmentation surgery and liposuction.
Women traditionally spend more on the way they look than men do which is highlighted by the huge female fashion industry. Whether you like it or not it is a sad fact of life that beautiful women with large breasts are more likely to be listened to and to get ahead in the workplace than women of the same intelligence and competence without these attributes.
At Ukmedix News we would advise that you don't necessarily need to have plastic surgery in order to boost your "erotic capital" but that spending your money sensibly on the way you look is always a good investment over time and should bring back substantial dividends.
