Avacor Hair Loss Product Owners Fined 50 Million Dollars For False Claims

a band of hucksters

Thousands of people who bought a hair loss remedy called Avacor will be receiving compensation after a jury in California awarded them a $50 million verdict. The class action was taken against Robert DeBenedictis and Henry Edelson both of whom were directors of Global Vision Products Inc.

The product which was marketed as a natural and clinically tested remedy for hair loss sold over 150,000 units. The court found that the advertising campaign of Global Vision Products made reference to a clinic which was nonexistent, a clinical study that had never been done and to hair regrowth success rates which could not be verified.   The judge of the case described the plaintiffs as “a band of hucksters” who preyed on the “vulnerabilities of human nature” using “false, deceptive and fraudulent techniques”.

What is impressive about this case is that the perpetrators have been brought to justice. With the vast majority of fake hair loss remedies the products are sold on the internet manufactured on the other side of the world, posted to Europe and America and nobody ends up being caught. If you are serious about getting help for male pattern baldness you should only go for remedies which have been approved by respected national medical authorities such as the FDA in America or the EMEA in the European Union. If you buy anything which has not been tested by one of these health authorities you will almost certainly be disappointed with the results.

The most effective male pattern baldness remedy on the market today is Propecia and this can be verified by independent statistical analysis over many years. The Propecia drug which is taken in the form of a single pill everyday works by blocking the production of dihydrotestosterone which is the cause of male pattern baldness. The choice is yours; either buy some untested, heavily advertised, fraudulent product or use your brain and go for something which can be independently verified as being effective.